Student Projects
Student Practicum: Healthy, Honestly’s Brand Statement
Margaret Hovis (read her testimonial here) was a student in my Spring 2019 Social Media Marketing class at Belmont University. One of the beginning responsibilities for their student practicum is to write a mission statement that stems from their branding assignment for their new project. Margaret focused on our four
Student Stories
Student Story: Madeline Rains
Social Media Marketing has been one of my favorite classes that I’ve taken during my time at Belmont. I took the class to learn skill sets that I know my future employers will be looking for, and the Social Media Magnet did not disappoint. Through lectures and our semester-long project,
Articles
Consistent Brand Voice Proves Successful in Staying Strong Amidst Pandemic
While many businesses have taken a hit due to the COVID-19 pandemic, some have been able to take a hold of the situation and actually use it to their advantage. Popular British fast fashion brand, Boohoo, has been able to do this by simply staying true to their brand voice.
Student Stories
Student Story: Jillian Graffagnino
“Going into this course, I had expectations that it was going to be a lot of hard work and I was definitely right about that. But, one expectation that I did not consider was how rewarding this class would be. Learning how to create my own website was an incredible