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Student Stories

Student Practicum: Off Broadway Beats by Brianna Goebel

“I’ve always had a passion for digital marketing, and my time utilizing the Social Media Magnet helped me dive deeper into that passion. As an aspiring journalist/blogger, the program taught me what it takes to make a name for myself in the digital realm. After creating failed blogs in the
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Two Ways to Post to Facebook

Social Media Magnet Students and Professionals – Did you know that there are two different ways that you can post to Facebook? Both ways are exemplified and discussed in our resources blog this week. Example #1:  Posting the URL Permalink in Your Facebook Post In the first example above on
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Has the GateKeeper Changed from Influencer to Curator?

A 2019 article on Medium.com discusses the problem with influencers and the promise of curators. Mike Raab claims that the problem with influencers is that they are not authentic, while curators are first and foremost unbiased, unaffiliated, and genuine in their recommendations. Would you agree that the digital marketing dynamic
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No, Not This Gillette Commercial, The Other One

I’m going to be honest here, I have wrestled with the new Gillette “The Best Men Can Be” campaign going on for two weeks now.  If you haven’t seen Gillette’s recent ad (featured above), then you must have been really busy over the last two weeks.  I mean, really busy!