Alyson Skelton is a student at Belmont University and earned her SMM Certification at the end of the fall 2019 semester. Alyson’s website, Simply Sustainable Life, promotes sustainable change. She states, “[It] is an online destination for anyone looking to live more intentionally & responsibly. This is a place where
“I took Belmont’s Social Media Marketing course as a non-traditional student. I was placed in a position as the social media manager at my place of work and prior to that new position, I had no experience with more than a few personal social media accounts. I had no idea
The Social Media Magnet course equipped me with the tools and skills necessary for real world marketing. From strategic post planning to tracking our own analytics–this course went above and beyond teaching social media marketing. This past fall semester, I took an internship with an artist management company in Nashville.
“The Social Media Magnet taught me skills that I will be able to apply in future internships and jobs. Learning how to work MailChimp and Google Analytics was the most helpful tool I gained from this class. Helpful instructions were given and guided us on how to use these while
The impact of social media is sometimes mind-boggling. Don’t we wish we could all just play with toys and make $22 million dollars. The top earner on YouTube in 2018 was a 7-year-old boy named Ryan. Ryan, of Ryan’s ToysReview, has over 17.5 million subscribers. With a weekly video of
Margaret was a Social Media Magnet student in the fall of 2017. In the Social Media Magnet course, students are allowed to select any topic that is important to them. It is specifically asked of them to choose something they want to engage in for the whole semester, but NOT
“Coming into this class in January, I wasn’t quite sure what to expect. I knew I would be creating a blog, just because I have friends who have previously taken the class and told me about this aspect of the class. But I never really realized all that goes into
As a marketing major, I have learned many conceptual frameworks that have helped me visualize and understand how value is created and delivered to consumers. The Social Media Magnet was the first class that provided me with an opportunity to apply this knowledge to the digital marketplace of the 21st
It is critical for new marketing graduates to have an understanding of the ever-evolving social media landscape. The Social Media Magnet allows students to not only learn about modern digital marketing but also to put their knowledge into practice. The functionality and practicality of this platform makes it truly unique. Learning