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Over the past few weeks, many schools around the country have celebrated Certification Day with their marketing and communication students. Students earned their Social Media Magnet Certification and placed their practicum experience and their new certifications on their LinkedIn profiles. It’s a great way to end the semester. They collectively
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In a recent article by Marketing Week, Diageo was highlighted for their “profound” internal shift to the belief in marketing across the business after embedding its effectiveness platform, call Catalyst, throughout its marketing teams. Catalyst was launched over two years ago with the purpose of providing Diageo’s marketing team with
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Brooke Harrison was a student in our Spring 2019 Social Media Marketing class at Belmont University. In the blog below, Brooke discusses her class takeaways and reflection about the course. “I learned SO MUCH from this course but one of the main takeaways was consistency is key. Consistency with posting
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Econsultancy.com is a site that we follow on a regular basis to get up-to-date digital marketing stats and news. We thought this week’s post was especially interesting. Takeaways from the article include: The number one challenge for UX teams in the product development process is including research. Friends and family
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Jenna Yost was a student in our Spring Social Media Magnet class at Belmont University. Jenna chose the topic of college fashion because she had many friends attending many different universities around the country. She wanted to compare fashion trends at these universities. She interviewed those friends about trendy topics