Professor Story

Course Recommended For Those That Want “Hands-On Experience”

Last week on the blog, we shared Dr. Tulay Girard’s review for the first half of the Social Media Magnet curriculum. If you missed it, you can check out what she has to say about her and her students’ experience as they worked through building out editorial calendars, creating goal

What is The Social Media Magnet?

Social media has changed the marketing environment in ways that traditional marketers could have never imagined just a decade ago. It has rapidly provided a mechanism to communicate on a one-to-one level, allowing marketers to tailor specific messages and content towards a fine-tuned segment of customers, whether they are business-to-