About Dr. Kyle A. Huggins

Dr. Kyle A. Huggins is co-author of the Social Media Magnet. He received his Ph.D. in Marketing from the University of Arkansas in Fayetteville. Dr. Huggins is a professor at Belmont University in Nashville Tennessee and teaches Social Media and Marketing in undergraduate and graduate programs.

Blog

Bloodworth Media is a Student Spectacle of Visual Creativity

Bloodworth Media was created by Benton Bloodworth, a student in our 2019 Spring cohort. As an entrepreneur at heart, Benton had already started a business providing  photography-based services for models, artists, and festivals.  However, he had never built a website for himself or done any digital marketing for his business. 
Student Stories

Student Story: Madeline Rains

Social Media Marketing has been one of my favorite classes that I’ve taken during my time at Belmont. I took the class to learn skill sets that I know my future employers will be looking for, and the Social Media Magnet did not disappoint. Through lectures and our semester-long project,
Student Stories

Student Story: Jillian Graffagnino

“Going into this course, I had expectations that it was going to be a lot of hard work and I was definitely right about that. But, one expectation that I did not consider was how rewarding this class would be. Learning how to create my own website was an incredible
Student Stories

Student Story: Liz Halpern

“This semester I took Social Media Marketing at Belmont University and created my own website (nashvilleunder21.com). When I first signed up for the class, I thought it would just be learning about different social media channels and how to use them. I did not realize that there would be a
Student Stories

Student Story: Baz Barzani

“At first, I may have underestimated the amount of work that I’d be facing with the campaign, but in the end, it was all worth it. The experience means a lot to me as someone who’s hoping to use social media in my future career to help with my marketing
Student Stories

Student Story: Morgan James

“I wanted to take this course to gain a better understanding of what exactly social media marketing entailed and what it requires of someone. Especially in this day and age where it is so prominent I see the importance and wanted to invest time in this area of marketing because
News

Social Media Magnet Courseware Rates a Perfect Score

Fellow professors, I thought I would share one of the itemized assessments in my course evaluations from this previous semester.  The question above rated a perfect score on my evaluations. In this class, I scored a 6 out of 6 on this question.  That is, all of the examples and
Student Projects

Student Practicum: Breaking Basic’s Success with Facebook Groups

Victoria Shields was a student in my Spring 2019 Social Media Marketing class at Belmont University. You can read her testimonial about the class here.  Below is information from Victoria’s Final Report that outlines here success with her topic on Facebook groups. “The internal strengths of my campaign had greatly
Student Projects

Student Practicum: Healthy, Honestly’s Brand Statement

Margaret Hovis (read her testimonial here) was a student in my Spring 2019 Social Media Marketing class at Belmont University. One of the beginning responsibilities for their student practicum is to write a mission statement that stems from their branding assignment for their new project. Margaret focused on our four
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